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Insurance Requirements


Without limiting Exhibitor’s duty to indemnify, Exhibitor shall maintain in effect throughout the term of the Agreement
a policy or policies of insurance issued by companies which hold a current policy holder’s alphabetic and financial
size category rating of not less than A- VII, according to the current Best’s Key Rating Guide or a company of equal
financial stability that is approved by Sea Otter. The policy shall have the following minimum limits of liability:

  • Commercial general liability insurance, including but not limited to premises and operations, including
    coverage for Bodily Injury and Property Damage, Personal Injury, Contractual Liability, Broad Form Property
    Damage, Independent Contractors, Products and Completed Operations, with a combined single limit for
    Bodily Injury and Property Damage of not less than $1,000,000 per occurrence and $2,000,000 in the
  • Certificate of Liability Insurance: Exhibitor must provide proof of general liability coverage with the
    minimum limits of liability as noted above naming both the Sea Otter Classic, Inc., and the Sea Otter
    Classic Foundation, Inc. as additional insured. Other additional insureds may be required by Sea Otter.
    Certificates of liability insurance must be provided to Sea Otter before the Exhibitor will be allowed to set-up
    for the Event at the Facility.


Exhibitors who do not have the insurance coverage required can obtain coverage through an affordable group
policy prepared for Sea Otter Exhibitors. To apply for coverage, click here and complete the form.


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Selling Your Product

Any Exhibitor offering for sale any item that is subject to sales tax must obtain a seller’s permit from the California State Board of Equalization. Information on applying for a temporary seller’s permit is available here

Once you have obtained the permit, the permit number must be emailed to Skip Latham on BOE form 410. The link to the form can be found here. If you have questions regarding the state temporary license, please call the BOE office at 916-227-6600.

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Selling or Sampling Food & Beverages


Exhibitors and teams planning to sample food or beverage products at their booths are required to obtain a permit from the Monterey County Health Department at least ten business days prior to the event. You can access the permit here.

For questions on sampling please call the Monterey County Health Department Aguajito Office at 831-647-7654.

Please note: any liquids sampled at the event must not be handed out in the original full-size containers. The bottles/cans must be opened and poured into no larger than six-ounce cups before distribution.


Exhibitors and teams who are interested in selling any food or beverage item must first contact Zeph Despard, Sea Otter Food & Beverage Coordinator, by email or at 831-229-3238.


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Exhibit Display Requirements

The Sea Otter Classic is the premier venue where brands can actively engage and educate 70,000+ bicycle enthusiasts hungry for the latest cycling products and services, and we encourage our exhibitors to be as creative as possible with your displays.

With that in mind, Monterey County does require the permitting, review and inspection of all temporary structures (such as tents, stages, displays, etc.) in excess of 400 sq. ft. All structures in excess of 400 sq. ft., including canopies, require engineering plans demonstrating the structure has been designed and built to meet California architectural safety standards.

The following document accessed here will give you the requirements to follow from the county of Monterey with your submittal.

Exhibitors wishing to use canopies in excess of 400 sq. ft. may also choose to work with one of several local companies who have rental canopies available which meet the County’s safety requirements.

The Sea Otter Classic can assist you with this process. If you are considering a temporary canopy or structure in excess of 400 sq. ft. please email Skip Latham or call 831-751-6806.

Very important: the deadline to be included in the Sea Otter Classic master permit for temporary structures is February 1, 2019. Exhibitors purchasing space after this date will be responsible for handling all aspects of the permitting process including all applicable fees.

April 16-19, 2020Monterey, California, USA